Dreamforce is four high-energy days of inspiration, giving back and having the time of your life with fellow Trailblazers. Let the Rootstock team be your guide to all things related to manufacturing and distribution.





Dreamforce ‘18 Manufacturing & Distribution Sessions

Trailblazer Networking: Service Cloud for Manufacturing

  Attend this intimate roundtable discussion to learn best practices from a leading manufacturer who is differentiating their customer service experience with Service Cloud. This exclusive session is limited to the first 25 people and will facilitate a unique dialogue between attendees on how manufacturers are delivering exceptional customer service on the #1 Service Platform. Available on a first come, first serve basis.
Date: Tuesday, September 25  |  Time: 8:15 AM – 9:00 AM  |  Location: Marriott Marquis, Golden Gate: Service Lodge
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The Breakout Technology That Allowed a $14B Manufacturer to Build a Holy Grail

  Delighting customers is order of the day. Making them sit back and say, “No other vendor we carry is offering this. This is the holy grail” – is next horizon. In this session, you’ll learn from Ingersoll Rand’s Director, Marketing Technology and Operations, Liz Cope, how the business is using Impartner Partner Relationship Management (PRM) technology to offer a differentiating partner experience.
Date: Tuesday, September 25  |  Time: 9:30 AM – 10:10 AM  |  Location: Palace Hotel, Telegraph Hill
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Trailblazer Networking: FSL in Manufacturing featuring Lippert Components

  Attend this roundtable discussion to learn best practices from Lippert Components who is differentiating their customer service experience with Field Service Lightning. This exclusive session is limited to the first 25 people and will facilitate a unique dialogue between attendees on how manufacturers are delivering exceptional customer service on the #1 Service Platform. Available on a first come, first serve basis.
Date: Tuesday, September 25  |  Time: 9:30 AM – 10:00 AM  |  Location: Marriott Marquis, Foothill C: Astro Theater
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Manufacturers and Distributors: Transform your Business with Rootstock Cloud ERP

  See how a flexible, modern and connected cloud ERP application on the Salesforce Platform can transform your business. Learn how cloud ERP can help you take a more customer-centric view of operations. Improve cycle times, operating margins and your customers’ overall experience while gaining complete visibility across your business.
Speakers: David Burton, Sr. Solution Architect, Rootstock Software  |  Date: Tuesday, September 25  |  Time: 10:00 AM – 10:20 AM  |  Location: Moscone South, Partner Theater 1
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Procurement for All

  BP explains how they made their procurement systems easy to use, and simplified approvals to speed up the process and eliminate wasted time.
Speakers: Martin Leach, Senior Director Industry Product Marketing – Global Energy, Salesforce; Art Skinner, Director, Digital Strategy, BP  |  Date: Tuesday, September 25  |  Time: 10:30 AM – 10:50 AM  |  Location: InterContinental Hotel, Industries Theater 01
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Leveraging the Salesforce Platform to Unlock the Back Office

  Manufacturers have complex, long-standing systems in place, but more often than not, those systems are in silos in different parts of the organization and they don’t talk to each other. Learn how Salesforce connects to all these systems, creating one engagement layer to get the most out of your systems to drive value. Learn how Rieder has centered their front and back office systems around the customer to drive success.
Speakers: Tony Kratovil, Salesforce; Frank Wagenbauer, Head of Sales, Rieder  |  Date: Tuesday, September 25  |  Time: 2:00 PM – 2:20 PM  |  Location: Moscone South, Campground Theater 1
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Transform your Manufacturing Business with Communities and B2B Commerce

  Customers want an easy and seamless experience from service to commerce. In this session, learn how Ecolab modernizes the Self-Service experience by centralizing disparate systems into one branded and personalized portal. Hear how they are empowering customers to access alerts in real-time and translate it into action with B2B Commerce integrated directly in the community, driving higher engagement and customer satisfaction.
Date: Wednesday, September 26  |  Time: 8:00 AM – 8:40 AM  |  Location: Palace Hotel, Twin Peaks
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Partner Meetup: Manufacturing Industry

  Are you looking to find, network, engage and learn from colleagues at Dreamforce from the Manufacturing Industry? Dreamforce Partner Meetup sessions are facilitated by Salesforce Alliances leadership focused on specific industries and geographies. Leverage this partner and industry focused session for updates, hear success stories, and network with the Salesforce Partner ecosystem. #DF18Partners
Date: Wednesday, September 26  |  Time: 9:00 AM – 9:40 AM  |  Location: Park Central, Franciscan I
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Auto, Manufacturing, & Energy Keynote: Build an Ecosystem Around Your Customer

  The complexity of manufacturing is not new, but there is a change in ecosystem demands that is influencing what manufacturers need to be successful in the modern world. The ecosystem now demands a unified digital experience, beyond price and product, which manufacturers need to digitally transform in order to deliver. Join us to learn how ABB, Volvo, and Hess are transforming into customer-centric companies by creating digital touch points within each part of their ecosystem to better the manage all stages of the customer lifecycle.
Date: Wednesday, September 26  |  Time: 9:30 AM – 10:20 AM  |  Location: Hilton Union Square, Grand Ballroom B
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Eliminating Sales Bottlenecks for Manufacturers

  The manufacturing sector is in the midst of rapid change. You have complex legacy systems in place that don’t lend themselves to integrating easily. You want to accelerate sales cycles, get the right data to your reps at the right time, and deliver a better customer experience. Join us to hear how Salesforce CPQ can empower your reps, propel sales cycles, and get you key business insights.
Date: Wednesday, September 26  |  Time: 10:15 AM – 10:35 AM  |  Location: Marriott Marquis, Golden Gate – Expedition Theater
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Reinventing the Manufacturing User Experience Via Lightning

  Thinking about making the transition from Classic to Lightning? Curious to know how it can turbo-charge your workspace across the platform? Join us to learn how Saint Gobain modernized their Salesforce service experience and modernized their customer front office with their Lightning upgrade.
Date: Wednesday, September 26  |  Time: 11:00 AM – 11:20 AM  |  Location: InterContinental Hotel, Industries Theater 01
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Fiat Chrysler Automobiles Deepens Customer Loyalty through Recall Transformation

  Learn how Fiat Chrysler Automobiles (FCA) improved customer experience by transforming warranty and recall management in partnership with Tata Consultancy Services (TCS). By leveraging Salesforce Service and Outbound Marketing, a first for the auto industry, FCA is ensuring effective regulatory compliance and driving new levels of customer engagement and loyalty.
Date: Wednesday, September 26  |  Time: 11:30 AM – 12:10 PM  |  Location: Marriott Marquis, Foothill F
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AppExchange Apps for Manufacturing: Product Lifecycle, Compliance & Cloud ERP

  Today, manufacturers have to move beyond the product and deliver personalized customer engagement at scale. In this fast-paced, interactive session you’ll learn about the top AppExchange Apps to solve common manufacturing challenges, including purchasing, production, delivery and more.
Speakers: Stuart Kiely, Matouk; Melanie Lees, Conti-Tech; Jan Meise, AMS Technologies; Eric Rosenstine, Sr. ISV Account Executive
Salesforce  |  Date: Wednesday, September 26  |  Time: 1:00 PM – 1:40 PM  |  Location: InterContinental Hotel, Grand Ballroom C
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3 Manufacturing Trailblazers on Engaging Customers with B2B Commerce

  Join us to learn how Manufacturing Trailblazers from Avery Dennison, Cargill and W.L. Gore are transforming digitally and offering 360-degree customer engagement with Salesforce B2B Commerce. Learn how to make it easy for business buyers to browse and purchase online, while growing revenue and reducing costs to serve.
Date: Wednesday, September 26  |  Time: 1:30 PM – 2:10 PM  |  Location: Palace Hotel, Telegraph Hill
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Reimagine Manufacturing Sales to Maximize Customer Value

  For manufacturers, sales is no longer just about selling products. It’s about linking together the complexity of B2B relationships and bringing value to end customers and distribution partners. As the industrial Internet continues to pervade all aspects of our modern economy, manufacturers who know their customers and can turn services into solutions will outperform their competition and deliver maximum value to customers. Join us to learn how Salesforce helps manufacturers collaborate globally with their entire business to maximize value and serve their customers in a whole new way.
Date: Wednesday, September 26  |  Time: 2:00 PM – 2:40 PM  |  Location: InterContinental Hotel, Grand Ballroom C
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Modernizing ERP on the Salesforce Platform with Rootstock Cloud ERP

  Manufacturers discuss how they shed legacy ERP systems and modernized by using Rootstock Cloud ERP alongside Salesforce CRM on the Salesforce Platform. A panel of executives will discuss how they made the transition and the benefits gained, including faster cycle times, greater efficiency, more competitive advantages and better customer service.
Speakers: Jeff Cole, CIO, OneSpan; Stuart Kiely, VP Digital Strategy, Matouk; Jaime Escobar, CFO, Nanophase Technologies Corp.  |  Date: Wednesday, September 26  |  Time: 4:00 PM – 4:40 PM  |  Location: Marriott Marquis, Foothill E
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Channel Management for Manufacturing and Distribution

  The definition of a customer in today’s complex world of manufacturing can be extremely complex. A customer can be an end-user, a consumer, an OEM, a reseller, a dealer, or anything in between. Join us to learn how to get a better understanding of the true value of your customer, whoever they might be.
Date: Wednesday, September 26  |  Time: 4:00 PM – 4:40 PM  |  Location: Moscone West, Room 2010
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Increasing User Adoption Strategies in the Manufacturing Sector

  Salesforce adoption is a key challenge Manufacturing customers face. During this discussion, we’ll discuss best practices to ensure every user in your organization is engaged and productive. You’ll leave the session with strategies and ideas to take back to your team.
Date: Wednesday, September 26  |  Time: 5:00 PM – 5:40 PM  |  Location: Moscone West, Room 2010
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Propel your Manufacturing Business with Omnichannel Digital Commerce

  The B2B industry is being rocked by digital transformation. Business buyers demand more convenient, self-service purchase options; and large manufacturers, distributors and even Amazon Business are offering solutions to fill the void. Businesses must move quickly to launch their own digital commerce solution, and structure a program to evolve with customer needs and market dynamics, or risk losing out to competitors. Join us to hear how Univar, one of the largest global chemical distributors, recognized the need to transform digitally to capture the growth in B2B commerce and stay ahead of competition.
Date: Thursday, September 27  |  Time: 8:30 AM – 9:10 AM  |  Location: InterContinental Hotel, Grand Ballroom A-B
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Hess is Leading Digital Supply Chain Transformation in Manufacturing

  Do you see your supply chain as a competitive advantage? With Hess 360, Hess is transforming their complex and inefficient supply chain into a connected, nimble, and strategic partner network on the Lightning Platform. Join us to hear how Hess and one of their suppliers, Premier Pipe – a subsidiary of Sumitomo Corporation, uses the app to transform the way stakeholders, employees, and suppliers collaborate to unlock operational efficiencies through the extended value chain.
Date: Thursday, September 27  |  Time: 9:00 AM – 9:40 AM  |  Location: InterContinental Hotel, Grand Ballroom C
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Design Thinking for Manufacturing: From Great Products to Great Experiences

  How do leading B2C companies like Apple, Nike, and Starbucks leverage Design Thinking to innovate and outperform the S&P 500 by 211%? How can B2B manufacturers incorporate this into their strategy to do the same? In this hands-on session, you will begin to apply design thinking skills, and build a toolkit to take back to your organizations to help align, engage, and build the right mindset and culture to enable your digital transformation.
Date: Thursday, September 27  |  Time: 11:30 AM – 11:50 AM  |  Location: InterContinental Hotel, Industries Theater 01
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Driving Manufacturing B2B Customer Engagement Via Precision Marketing

  Join us to learn how Ecolab transforms their legacy point solution into a scalable multi-cloud global tool. This transformation has allowed the business to draw more customers to the Ecolab portal to interact with services and create a more engaging brand experience. Ecolab has revolutionized the way they sell, service, and market through their customer engagement.
Date: Thursday, September 27  |  Time: 1:00 PM – 1:20 PM  |  Location: InterContinental Hotel, Industries Theater 01
Register now

Manufacturers and Distributors: Transform your Business with Rootstock Cloud ERP

  See how a flexible, modern and connected cloud ERP application on the Salesforce Platform can transform your business. Learn how cloud ERP can help you take a more customer-centric view of operations. Improve cycle times, operating margins and your customers’ overall experience while gaining complete visibility across your business.
Speakers: David Burton, Sr. Solution Architect, Rootstock Software; Jaime Escobar, CFO, Nanophase Technologies Corp.  |  Date: Thursday, September 27  |  Time: 2:00 PM – 2:20 PM  |  Location: Moscone South, Partner Theater 1
Register now

Accelerating Growth with Digital Transformation

  Learn how successful small and mid-sized businesses are digitally transforming their products, business models, and processes to open up new growth opportunities and reduce overall costs. Join this panel of experts who will share real experiences and offer practical advice on digital transformation. You’ll gain an understanding of what it entails, why it’s important, key success strategies, the tools you need, and where to start within your business.
Speakers: Stuart Kiely, VP of Digital Strategy, Matouk & Co.; Y’vonne Ormond, CEO and Founder of 5P Consulting  |  Date: Thursday, September 27  |  Time: 2:05 PM – 2:35 PM  |  Location: MOAD
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Manufacturing & Distribution Happy Hour(s)

  Come mingle with a room full of your peers, thought leaders and early adopters in cloud ERP and other aspects of modern Manufacturing & Distribution. We’re talking about luminaries like:

• Jan Baan, founder and former CEO of Baan Software
• Bruce Richardson, former AMR ERP analyst and currently Chief Enterprise Strategy Officer for Salesforce
• Lee Wylie, former CIO of Gartner and the man credited with coining the term “ERP”

It’ll be a great opportunity to hear success (and horror) stories from peers who have been where you want to go, pose unanswered questions to folks who are known for having answers, and unwind after a busy few days.

Date: Thursday September 27  |  Time: 5:30 – 8:00 PM  |  Location: The Keystone Social House
Registration required

Design Thinking for Manufacturing: From Great Products to Great Experiences

  How do leading B2C companies like Apple, Nike, and Starbucks leverage Design Thinking to innovate and outperform the S&P 500 by 211%? How can B2B manufacturers incorporate this into their strategy to do the same? In this hands on session, you will begin to apply design thinking skills, and build a toolkit to take back to your organizations to help align, engage, and build the right mindset and culture to enable your digital transformation.
Date: Friday, September 28  |  Time: 10:30 AM – 10:50 AM  |  Location: InterContinental Hotel, Industries Theater 01
Register now