Axendia Briefing on Cloud ERP for Life Sciences
Rootstock’s Chief Marketing Officer Tom Brennan and Chief Revenue Officer David Stephans recently briefed Axendia, a leading analyst and advisory firm focused in the Life Sciences markets. Together, Brennan and Stephans provided an overview of Rootstock Cloud ERP and how it meets the needs of companies in the Life Sciences markets. The result was an Axendia briefing note which summarizes Rootstock’s capabilities, product differentiators and platform advantages for the Life Sciences markets titled “Rootstock Offers Cloud Native ERP Built for the Salesforce Platform”
Brennan, who has many years of experience with ERP systems, walked Axendia analysts through the benefits of having Rootstock Cloud ERP built for the Salesforce Platform. With the power of the Salesforce Platform, Life Sciences companies can eliminate the gap between their ERP and CRM functions, thereby gaining a 360° view of customer interactions and a better understanding of their businesses end to end. Life Sciences customers can also extend capabilities using other applications on the Salesforce AppExchange, such as ComplianceQuest to manage quality and compliance requirements.
Stephans was the perfect candidate to then guide Axendia through Rootstock’s differentiation in the Life Sciences market. It’s well known that Stephans has a deep and varied background in supply chain optimization and ERP technologies, but he’s also spent significant time working in the medical device industry, so he has real-world experience in dealing with the types of business process, compliance and regulatory challenges that Life Science companies face.
Why Rootstock Cloud ERP is Ideal for Medical Device Manufacturers
In terms of positioning, Stephans emphasized that Rootstock Cloud ERP was architected with design and functional capabilities for manufacturers, distributors and supply chain organizations in the Life Sciences field. Rootstock ERP can handle both discrete manufacturing functions, such as those needed by medical device companies, or batch manufacturing, which may be needed by package-process customers, including companies with pharma-oriented products. Stephans also outlined key market drivers important to Life Sciences and tied them to Rootstock Cloud ERP capabilities in three areas: efficiency, compliance, and connectivity.
You can register to receive and read the entire Axendia briefing note here: “Rootstock Offers Cloud Native ERP Built for the Salesforce Platform”