Josef Davidssons Eftr chooses Rootstock Cloud ERP

Stockholm, Sweden – April 25th 2017 – Digital transformation, infrastructure in the cloud and the need for a new future safe enterprise software solution for the entire company’s manufacturing, distribution, finance and e-commerce was important aspects when Josef Davidssons Eftr AB (JDE) opted for Rootstock Cloud ERP.

JDE is in a process where improved ways of working, strengthened marketing and new cloud-based solutions are the platform for the company’s future direction. After a search on the market and a closer look on a few systems, the choice was Rootstock Cloud ERP, built on Salesforce – the market leading cloud platform. ”- We realized quickly that Rootstock and the Salesforce platform have all functionality that a company needs with manufacturing and distribution. We were impressed by the comprehensive solution and the knowledge base within these areas that exist at Rootstock Nordic, ” says Martin Poulsen, deputy CEO at JDE, entrepreneur and previous founder at MP Engineering. ”We will have much better control with Rootstock Cloud ERP in our warehouse, purchasing and delivery and the possibility to expand and provide better service to our customers and suppliers”, continues Martin.

”We see a paradigm shift in the ERP market for manufacturing and distribution companies. A transition to cloud based, change enabled solutions without costly and/or problematic upgrades will happen” says Per Norling, CEO and founder of Rootstock Nordic AB. Per Norling, who founded Baan in the Nordic countries 1994, was one of the pioneers when client/server ERP systems was introduced. He adds that Rootstock Cloud ERP has an enormous advantage being on Salesforce leading cloud platform. ”- We are the fastest growing ERP solution for manufacturing and distribution companies on the Salesforce platform world wide and we are proud that JDE, with its future perspective and its proud heritage, spear heads in Sweden” continues Per.

About Josef Davidssons Eftr AB

JDE keep the Swedish tradition and craftsmanship when it comes to cast iron stoves alive with over 150 years of experience. JDE works with selected Swedish and foreign foundries to secure the quality on its products. Experienced and skilled craftsmen continue the process in the state of the art factory in Reftele. They fine tune and polish every part before they build the stoves by hand. JDE have currently several hundred resellers in Sweden and around 20 in Norway, Germany and the Benelux. New markets and products open up in this exciting moment with a new digital strategy.

About Rootstock Cloud ERP

Launched in 2008, Rootstock Software® is a proven provider of powerful Cloud ERP manufacturing, distribution and supply chain solutions that enable manufacturers and distributors to cut costs, improve processes, and increase revenue with minimal IT infrastructure investment. The company has grown to serve customers throughout North America, Europe and Asia Pacific and is now available exclusively on the world’s most popular market place for business apps.

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