Rootstock Software® Announces Two New UK Customers

CRFS Limited and ES Broadcast select Rootstock Cloud ERP as part of one-cloud solution for ERP and CRM on the Salesforce Platform

San Ramon, CA (May 15, 2019)Rootstock Software, a leading provider of cloud Enterprise Resource Planning (ERP) solutions built on the Salesforce Platform and designed for manufacturing, distribution and supply chain organizations, today announced two new customers – CRFS Limited and ES Broadcast – expanding the use of Rootstock Cloud ERP in the United Kingdom.

“Today, many manufacturers and distributors in the UK are expanding their use of the cloud in various aspects of their businesses,” said Per Norling, General Manager of Rootstock International. “For example, many companies understand the power and benefits of Salesforce for cloud CRM capabilities, and they also want these benefits for ERP. At the same time, they’re realizing they can gain a 360-degree view of their customers and entire business from a single cloud.”

One of these companies, CRFS Limited, designs, builds, programs and deploys systems and solutions for radio frequency (RF) spectrum monitoring, management and geolocation. With offices in Cambridge in the UK and Chantilly, Virginia in the US, the company serves both defense and homeland security clients, as well as the civilian regulatory market.

“Our company has continued to grow, but our legacy ERP remained limited in scope and couldn’t keep pace with our market demand,” said Tom Lister, manufacturing and operations manager at CRFS Limited. “We needed a modern ERP that was intuitive and could process sales through all stages of manufacturing resource planning – straight through to customer service. With Rootstock, we see the potential to streamline, manage traceability, and become process driven. Rootstock ERP will also accommodate our requirement to maintain secure and distinct operations between the US and the UK.”

The other new customer, ES Broadcast, is a supplier of broadcast equipment and system integration services. The company is based in Watford, UK and has seven additional offices, including Brussels, Madrid and Orlando. It recently ranked among the 100 fastest-growing privately owned companies in the UK.

“With rapid expansion in the market, we simply outgrew the capabilities of our legacy ERP and aspired to a one-cloud solution with Rootstock and Salesforce,” said Hannah Hunn, business process manager at ES Broadcast. “With Rootstock Cloud ERP, we will be able to automate a lot of processes, more accurately track thousands of new and used stock items, and better serve our customers. For example, we’ll have access to data to understand better our customers’ purchasing cycles, when they might require system updates or newer equipment, and if they might need ongoing support agreements.”

Norling added, “More companies are seeing the value of a combined Salesforce and Rootstock cloud solution. We’re forecasting significant growth in the UK and looking forward to meeting more manufacturers and distributors at Salesforce World Tour in London on May 23.

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About Rootstock

Rootstock Software is a worldwide provider of cloud ERP on the Salesforce Platform. When combined with Salesforce CRM, Rootstock Cloud ERP offers manufacturing, distribution, and supply chain organizations a single platform to grow and manage their businesses. Rootstock Cloud ERP is a flexible, modern, and digitally connected system that transforms companies to deliver a more personalized customer experience, efficiently scale operations, and out-service the competition. To learn more, please visit

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